"Printing the NYT Costs twice As Much As Sending Every Subscriber A Free Kindle" So says Nicholas Carlson writing in the Silicon Alley insider. ( NYT=New York Times, Kindle= An e-book reader sold by Amazon)
A couple of years ago I took the New York Times to task for using too much technology How Times change! Or do they? Common sense indicates that if it's cheaper to use an electronic device than to use paper the NYT should just do it.
I trudged through the comments on the article looking for informed quantitative criticism, but in usual manner of Web comments they quickly became dreary. I did like the one by Javik "Imagine how expensive it will be when you have a new puppy and you have to cover the floor with a collection of Kindles while potty training."
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January 31, 2009
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I was wondering something similar myself the other day. I work for an organisation that sends 20~30 sheets of A4 bulletins to about 700 centres around the UK each month. It takes quite a bit of co-ordination to do all the printing and mailing.
I wondered, what if we gave them all an eReader with wifi and ran a script to push them the info once a month?
Posted by: John Fitzgerald | February 05, 2009 at 07:59 PM